BackCase study
locationhero — Locations for photoshoots & film productions
locationhero is a platform that connects location providers with photographers and filmmakers in Germany. It allows users to search for and book locations for photo shoots and film productions, with a variety of filters available to refine their search.
What we did
- Migration
- UI/UX
- Custom Theme
- Custom Backend App
- Optimization
- Product Development
The challenge
Despite its unique concept connecting venue providers with creative professionals, locationhero was initially hampered by a fragmented and difficult-to-navigate platform. This likely led to frustration for venue owners trying to manage their listings and for creative professionals trying to find and book suitable spaces. The lack of a centralized and intuitive system hindered user adoption, efficient data management, and ultimately the platform's ability to facilitate successful bookings and grow its community.
What we delivered
We delivered a full-service solution for locationhero that addressed key usability and management challenges. This included a customized admin panel for centralized data management, a specially adapted Shopify theme for a consistent website, and a smooth migration from the legacy platform. We implemented advanced search and filtering features via a Shopify app. We also redesigned the booking flow, hosted the checkout with all required calculations, and integrated Stripe as a reliable payment gateway. Additionally, we optimized email communication for user engagement and ensured clear transaction notifications, resulting in a robust, user-friendly platform designed for efficient management and a streamlined booking experience.
locationhero
Inside the store
Screens from the live storefront, on desktop and mobile.

Home

Offer page for locations

Location filters

Location page

My Account page

Search results page

App Dashboard

Booking table page

Booking details page
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Martin Winkler
Co-Founder & CEO
Mark Chang
Founder & CTO